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Social Media Seminars
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A good mixture of clients and candidates attended the Social
Media seminars we commissioned in Manchester, Leeds and
Liverpool.
Tom Cheesewright kindly shared his wisdom and knowledge of all
things online. Tom appears regularly on BBC Radio Manchester,
reviewing gadgets (sounds great ed.) and providing comment on
technology issues across the station's other shows. He has also
appeared on national TV and radio, commenting on ITV's digital
strategy and the government's broadband plans for 5Live and BBC
Radio Wales, and talking about social media on BBC One's The Big
Questions. So, a big cheese if you like.
What did we take away from the seminars? Well firstly that the
likes of facebook, linkedin and twitter are music to budget
holders' ears as all are currently free and so return on investment
can be huge. Secondly handle with care, online marketing is similar
to offline in that if you take the wrong journey you can find
yourself in a bit of bother. You need to control and manage content
and shape the direction of your online marketing presence . Finally
the more you put in the more you get out. If you want to use Social
Media to market your company or department's services then commit
to a minimum level of activity a day or per week and keep it up.
There is nothing worse than a blog or twitter account missing some
TLC.
So thanks to all who attended and provided some excellent
feedback some of our favourites being "Wham bam thank
you, ma'am, my questions are answered!" and "May
I say thank you for your excellent presentation earlier today.
There was much in the way of food for the tech-starved
mind!" LOL.
We have promised Tom that we will become a case study for him
and have committed to extra blogging, twitter and to smarten up a
facebook page. Watch this space and to keep up to date with us
and our social media progress, follow us on Twitter
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